* Resealable Package * Heart Healthy Whole Grain * Cooks in 3 Minutes * Kosher Pareve * OCIA Certified Organic Lundberg California short grain organic brown rice. Fire roasted and rolled into delicate flakes. Deliciously mild and sweet. For hot cereal or entree, in soups, stews, muesli, granola, cookies, pie crust, baked goods, and desserts. Heart healthy* 100% whole grain. Excellent for the very young to the very old. *Diets rich in whole grain foods and other plant foods and low in total fat, saturated fat, and cholesterol may reduce the risk of heart disease and some cancers.