Cleans and deodorizes with the power of baking soda. The Arm & Hammer name has been trusted for over 100 years for gentle yet effective cleaning. Arm & Hammer dental products for dogs safely clean and maintain healthy teeth! Product Detail: Includes: 2.5oz Toothpaste, 1 Dual Headed Toothbrush and 1 Finger Toothbrush Directions: For first time brushers, put a small amount of toothpaste on your finger and invited the dog to lick it off. Slowly progress to rubbing your finger along the gum line and teeth. Then, put a small amount of toothpaste on the toothbrush and/or finger brush and do the same. Always make this a positive experience for your dog. For best results, brush 2-3 times per week. Ingredients: Toothpaste: Sorbitol, Water, Hydrated Silica, Polysorbate 20, Tetra sodium Pyrophosphate, Cellulose gum, Sodium Chloride, Titanium Dioxide, Flavor, Sodium Bicarbonate, Zinc Gluconate, Calcium Carbonate, Lysozyme, Proteases, Thymol Warning: Avoid Contact with eyes. Keep out of reach of children. Store at room temperature. Not intended for human use.