To moisturise, soothe and protect skin and alleviates itching. contain no fragrance, parabens or lanolin which can cause allergic reations. Action Colloidal Oatmeal is a natural, soap-free cleanser which restores normal pH of the skin with emollients that soothe and soften dry skin. DermaVeen Colloidal Oatmeal is dry-milled from the purest grade of oatgrain. In the manufacturing process, the colloidal prodcuing fraction is separated out as a gum substance which is high in vitamin B complex and contains about 10% oat oil. When colloidal oatmeal is mixed with water it forms a milky dispersion which, after bathing, leaves a film on the skin. This has three major benefits for treating Eczema or Chicken Pox. Colloidal Oatmeal has an anti-itch action that eliminates the sensation of itch and reduces scratching. Colloidal Oatmeal has a buffering action which restores the normal pH balance to the skin (pH 5-6). That is, it restores the acid mantle of the skin. (Dry skin and eczema skin is usually mildly alkaline). Colloidal Oatmeal has a cleansing action by absorbing and removing grime from the skin and so avoids the use of harsh alkaline soaps.