* Natural * SLS-Free anticavity plus whitening * Naturally Foaming Fluoride Toothpaste * Contains fluoride for cavity prevention, silica for whitening, soothing aloe, and glycyrrhizin from licorice root for natural foaming New! Natural clean & gentle care * SLS-Free. Natural glycyrrhizin from licorice root provides a low-foaming experience * Soothing brushing experience. Contains xylitol (from birch trees of corn), glycerin, organic aloe, and mild natural flavor. * Fights cavities. Fluoride remineralizes soft spots on teeth before they turn into cavities. * Gentle whitening. Silica (from sand) whitens without bleaching ingredients or harsh abrasives. Uses; Aids in the prevention of dental cavities. Dear Friends, Our Clean & Gentle Care toothpaste leaves your teeth and mouth feeling clean and fresh-without using sodium lauryl sulfate (SLS). SLS foams and disperses ingredients but for some may cause mouth and gum irritation. Our breakthrough formula uses the gentle ingredients glycyrrhizin (purified from licorice root) for natural foaming and flouride for cavity prevention. Give it a try, and please let us know what you think! Kate & Tom Chappell Cofounders, Tom"s Of Maine