Key Concepts in International Business (Palgrave Key Concepts)
Price 24.58 - 74.23 USD
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EAN/UPC/ISBN Code
9781403915344
Brand
Palgrave Macmillan
Producer
Palgrave Macmillan
Weight
357 gr
Pages
294
Year of production
2004
Binding
140x215
Key Concepts in International Business is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is clarified with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what international business is all about.