Key Concepts in International Business

Цена 24.58 - 74.23 USD

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EAN/UPC/ISBN Code 9781403915344

Брэнд Palgrave Macmillan


Издатель Palgrave Macmillan

Вес 357 гр

Страниц 294

Год выпуска 2004

Форма выпуска 140x215

Palgrave Key Concepts "Key Concepts in International Business" is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive reference for anyone studying a business related course or those simply wishing to understand what international business is all about. It will be especially useful as a revision aid.