Key Concepts in International Business
Цена 24.58 - 74.23 USD
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EAN/UPC/ISBN Code
9781403915344
Брэнд
Palgrave Macmillan
Издатель
Palgrave Macmillan
Вес
357 гр
Страниц
294
Год выпуска
2004
Форма выпуска
140x215
Palgrave Key Concepts "Key Concepts in International Business" is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive reference for anyone studying a business related course or those simply wishing to understand what international business is all about. It will be especially useful as a revision aid.