This 3.5 inch wide cartridge of continuous self-adhesive white label stock provides maximum versatility. Perfect for shipping, badges, banners, and custom sized label you create yourself. Print labels from .5 inches to 3 feet long by 3.5 inches wide. Cartridge contains 72 feet of material. Print high quality text and images up to (300X600 dpi). Just pop in the cartridge, close the lock and your Icon printer will automatically configure itself.