As Dragonforce, the multi-national Power Metallers based in London, prepare to release their fourth album, nobody who understands the world of Metal can have any doubt that "Ultra Beatdown" will propel the band into becoming a Major Global phenomenon". If "Valley Of The Damned" established the sextet"s fearless credentials in 2003, then "Sonic Firestorm" ("04) and "Inhuman Rampage" ("06) each took them further forward. In fact, the last named has now sold in excess of 300,000 copies in America alone (certified Silver in the UK), with the inclusion of the manic shred-fest of "Through The Fire And Flames" in the "Guitar Hero" game powering Dragonforce into being the most successful new British metal act in America for two decades! The process in creating the new album began an amazing 18 months ago with a brief break at the 2007 for the "Black Crusade" European Tour."We didn"t ever feel as if there was a time scale involved here. We just did whatever it took to make this the best album of our career to date," insists guitarist Herman Li. "Our songs develop, evolve and change as we go along. It makes the studio an interesting place, because we"ll come up with new ideas all the time.Lyrically, we"re taking a look at life and what goes on in the world, but doing this in the usual Dragonforce way!"