Designed for the busy, social and fashionable crowd, COOKOO2 merges classic analog movement with a lucid digital display. When linked with the smartphone or tablet app, COOKOO2 allows users to cut through the digital noise by customizing settings based on their priorities and selecting which notifications will appear. On the watch face, users can see who is calling or messaging, and decide whether to answer or mute it. COOKOO2 frees users from continually checking their phones.