Extreme Close Up Brightening Soap is a brightening soap developed with focus on the Three Dimensional Skin Beauty Theory. Accordingly, the soap not only removes dirt, excess sebum and other impurities completely but also takes away enlarged pores, fine lines and other bumps on the skin surface to make the surface smooth. As a result, it makes the skin look brighter in tone with the effect of light diffusion. A fine, rich foam lather penetrates deep into the pores, encapsulating and removing sebum and other impurities while protecting moisture. Additionally, Platinum Nanocolloid rolls over the skin and regulates the balance of ions, thereby preventing skin problems and increasing the skin"s moisture retention ability. Moreover, lactic acid and malic acid, which are AHAs, take away unwanted dead skin cells containing melanin and increase skin metabolism, adding more clarity to the skin. Furthermore, Extreme Close Up Brightening Soap is formulated with abundant brightening ingredients including "Vitamin C Cocktail," which consists of three water soluble vitamin C derivatives, VC-IP and three botanical whitening extracts. These whitening ingredients tighten the skin surface, refine its texture and make it bump-free, thereby achieving three dimensional brightening effects. The soap is also formulated with Lipidure, a moisturizing ingredient that stays on the skin even after the soap is washed off, to gently protect the skin. Other natural moisturizing ingredients added to the soap, such as royal jelly extract and jojoba seed oil, maintain moisture in the cleansed skin and keep the skin moist. While using the soap, one feels refreshed by the grapefruit fragrance, which is featured in all products of theExtreme Close Up Series.