Fashion designers and editors are ardent fans of eco-friendly garment care products by The Laundress. The non-abrasive All-Purpose Bleach Alternative safely brightens laundry and disinfects everything in your home. The unique formula is designed to be gentler on the environment and fabrics than traditional chlorine bleach. It leaves a fresh scent and can be used on garments of any color. It can also be used as a natural water softener, stain remover, deodorizer and household cleaner. ||Free from VOCs, phosphates, phthalates and dyes | Non-toxic, biodegradable and allergen-free | Add directly to a washing machine drum or detergent dispenser instead of the bleach dispenser