Clinically proven with 12 hour staying power. Twist Sticks will never smudge, feather or bleed. Now experience he color you adore with supreme hydration in a moisturizing complex enriched with Aloe Vera and Vitamin E. With an indulgent collection of vivid hi-definition colors, Twist Sticks deliver soft, matte coverage that will take you from work to play, with the confidence that your lip color will last all day.