Introducing styles of writing other than the "inverted pyramid" and "Wall Street Journal" methods, and including chapters on trade unions and the future of journalism in South Africa, this introduction offers South African perspectives. Many texts prescribed in South African universities assume knowldge of American and British media, ignoring the challenges facing journalists in South Africa. This foundation text for South African - and other African - tertiary students at first, second or third-year level, is interactive, outcomes based, accessible, Africa-centred, and adapted to meet the needs of English speakers, whether English is their first or second language.