The book introduces the important aspects of traditional Chinese culture in 14 topics, covering Chinese characters, numbers, animals, plants, colors, food, festivals, names and cross-cultural communication and so on. Special emphasis is placed on comparing and examining the different culture and customs of both the East and the West to help readers get a deeper understanding of China and its culture. Apart from serving as an interesting leisure reading material, the book can be used as a supplementary reading material of Chinese study. Each text, with English translation, is followed by sections such as Words, Notes and Examples, and Super Links. Readers can choose to do extensive or intensive reading based on their own needs. Table of Contents: Magical Oriental Cubes, More on Chinese Characters; Homophones; Taboos and Euphemism in Chinese; Numbers; Real and Mythical Animals; Plants Symbolism; Colors; Food; Folk Customs of the Dragon Boat Festival; The Eighth Day of the Twelfth Lunar Month and the Porridge Eaten on the Day; Surnames and Given Names; Loanwords in Chinese and Cultural Exchanges; Cross-cultural Communication.