The 10 Second Internet Manager

Price 29.97 USD

EAN/UPC/ISBN Code 9780375416385


5 CDs / 5 hours Today, every manager is an Internet manager. And it doesn"t matter whether you"re an Internet pioneer, a panicked manufacturer, or a retailer trying to cope--every manager needs help. In The 10-Second Internet Manager, Mark Breier, an online expert, offers the tools and tricks that have made him an Internet success. A noted Internet management consultant, Mark Breier was previously president and CEO of Beyond.com and vice-president of marketing at Amazon.com--two of the top ten e-commerce sites. When it comes to selling in the dot-com world, he"s been there/done that. Twice. The Ten-Second Internet Manager is a skills primer, essential for accessing the vast wealth of the electronic economy. It"s about building brand loyalty, caring asbout customers, and serving needs--traditional enough strategies--but doing them at warp speed by utilizing e-mail, customer feedback, effective meetings, and creating a faster, smarter, and more fun culture. For anyone who"s eager to start or manage an e-business, or adapt a traditional business to the Internet, it is a rich source of pivotal ideas for thriving in the information age.