Here is the comprehensive guide to forty years of collectible Swedish-made reels. It contains background information on every manufacturer and discusses every production model made between 1940 and 1980. It includes baitcasters, spinning, and fly reels. With over 675 color photographs, vintage advertisements, and patent drawings, plus a guide to current values, it is a must have reference book for the collector and dealer alike. Today Swedish-made fishing reels are collected all over the globe and are among the most prized. Names such as ABU, Arjon, River, Pebeco, W.D., Nordic, Rainbow, Radius, and Victory make nearly every reel collector perk up his ears. There are several international collector clubs dedicated to the Ambassadeur alone, and many models bring top dollar at the auction block.