A First Look at Communication Theory

Price 99.99 USD

EAN/UPC/ISBN Code 9780073385020

Brand NA

The most widely-used textbook for the communication theory course, A First Look at Communication Theory analyzes the major communication theories at a level that is appropriate for both lower- and upper-level courses. The 32 theories represented in the text reflect a mix of foundational and recent scholarship and strike a balance of scientific and interpretive approaches.