VEGA is the first fashion watch to offer truly striking illumination. Using new Neoluxs® technology, similar to that offered previously only by luxury watches, VEGA watches glow brighter for longer - naturally. Neoluxs® stores light and then releases it slowly, leaving the watch face glowing the whole night long!Instead of offering the usual green glow on the hands and numerals, the whole watch face - this one is purple - illuminates in low light. Make a unique style statement, day or night.Welcome to the bright side!