Airline: A Strategic Management Simulation (3rd Edition)

Price 47.00 USD

EAN/UPC/ISBN Code 9780131058750


Appropriate for courses in Strategic Management, Business Policy, and Marketing Strategy. This computerized strategic management simulation puts student teams in the position of running a regional airline. By analyzing a company"s history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, costs, etc. The instructor"s manual contains instructor and student disks.