Ultra-light weight: the body is made of light-weight, high-strength composite materials that are commonly used in aerospace industry. Faster heat-up time than conventional coil straightening irons - It will rise to the desired temperature in less than 25 seconds from being turned on. Therefore, to save electricity and prolong lifespan, it should be turned off between uses with the Off-On switch located on the temperature control thermostat. It still saves half the time of conventional models. Hotter and more consistent heat at all adjustable temperature settings. Adjustable temperature for all hair types. For bleached, fragile, damaged and fine hair, the lower setting is advised. For normal hair and regular use, a middle range is recommended. For coarse, thick, ethnic and resistant hair in healthy condition, maximum heat on high setting is used to save time and effort. Ergonomic design is easier to handle. One year limited warranty. Designed in Italy, engineered with American technology