Velocity: From the Front Line to the Bottom Line
Price 29.95 USD
In Velocity: From the Front Line to the Bottom Line, retail automotive expert Dale Pollak reveals how dealers in today"s pre-owned automotive marketplace can shift out of low gear toward accelerated profits. Today"s dealers are facing increased competition brought on by Internet shopping. Pollak delivers a gut check to dealers employing traditional used car disciplines while revealing new strategies that turn money-losing departments into profit-generating winners. "The used vehicle marketplace is less giving and less forgiving than it"s ever been before. Astute, investment-minded management processes are essential for today"s dealers to survive and thrive," says Pollak.