The Point of Purchase Design Annual, No.9
Price 39.95 USD
Point-of-Purchase Design Annual No. 9 is the definitive resource for what"s hot and effective right now in point-of-purchase (P-O-P) advertising. The Annual features color photographs of the 250 displays that took home awards in the Outstanding Merchandising Achievement (OMA) Awards Contest sponsored by POPAI. A blue-ribbon team of experienced brand marketers and retailers recognized each and every award-winning idea in the Annual for its design, use of retail space, ability to drive sales and overall excellence. The 176-page Annual features all of the information and inspiration you need to stay on top of your competitors. The Annual is a compendium of the hottest ideas in P-O-P today and a reference volume listing the clients and producers of the exciting executions featured. 176 pages 8 1/2" x 11" 250 color photos hardbound 1-58471-065-9