The 36-inch Extended Reach Pole and Wall Bracket allows you to hang your favorite bird feeder just about anywhere. Extended arm hangs feeder away from wall helping to keep it clean. Re-position the pole based on the day, weather or lighting for the best bird watching.The overall reach of the hanger when installed is 36-inches, measured from the bottom of the mounting bracket to the end of the hanger it measures 51.8-inches in length.