The American Film Institutes bestselling sreenwriting guide is now updated!Only the American Film Institute -- the countrys most prestigious film organization -- could offer this level of screenwriting expertise! Specially created by a top television programming executive and former instructor at the AFI film school, this bestselling screenwriting guide is now revised and updated to cover the latest techniques for crafting first-rate screenplays for film and TV. Professional, practical and totally authoritative, this outstanding reference is a favorite of aspiring screenwriters and their teachers. Contents include:- Innovative ideas for structuring the plot, developing characters, and building momentum- Professional guidance on marketing a screenplay- Concise encyclopedia of screenwriting techniquesDona Cooper, a senior television programming executive, has taught screenwriting at the AFI Center for Advanced Film and Television Studies in Los Angeles.