Clients will fuel your firm"s growth. Consistent, strategic, and sustainable firm growth depends on strong client relationships rooted in practices that are designed to meet not only clients" expressed needs but their expectations. This guide will help you tend what is already most rewarding in your practice: the clients who value you most and with whom you most value working. The steps outlined are straightforward, strategic, and significantly important for your practice"s long-term health and viability. The authors identify strategies to keep your clients and help you grow your business, including: • focus on your clients; • use value to create a foundation of loyalty; • master communication techniques to build a client-centric practice; • research and understand your current practice