Krewcial is a producer and emcee who over the years has toured with The Alkaholiks, Blackstar, Rob Swift, Company Flow, Common, Ursula Rucker, Jill Scott, The Pharcyde, Genius/GZA, Black Eyed Peas, Last Emperor, Dwele and Xzibit. Having gained the respect of many US artists, notably most recently receiving major props from The Roots’ ?uestlove and Public Enemy"s Chuck D, Krewcial is ready to release his new long player worldwide. Krewcial’s first single for BBE (U.R.U EP) featured guest appearances from Phonte Coleman (Little Brother / Foreign Exchange), with the production skillz of Krewcial sounding like he took some lessons from early BBE Beat Generation master Jay Dee. He has already self released a number of albums at street level, and here we present you with his first full-length album for BBE -- a beautiful slice of nu-soul and R&B.