Blindsided: How to Spot the Next Breakthrough That Will Change Your Business

Price 39.95 USD

EAN/UPC/ISBN Code 9781841122427

Brand Wiley & Sons

Why are companies blindsided? The speed of change, driven by new technology, mergers, and competition mean the business landscape is more chaotic than ever before. While it took TV ten years to attract ten million users, it took Netscape twenty-eight months, Hotmail eighteen months, and Napster only nine months. In a world where chaos is the norm, Blindsided by Jim Harris presents a series of practical techniques to help business leaders identify trends earlier and more accurately predict their impact when the tumult of the market threatens to throw plans off course.