The main purpose of this book is to look at a range of ubiquitous phenomena that make up our daily life and to ask not so much whether but what psychoanalytic thinking can add to our current understanding of these phenomena. Could there be another layer, below the obvious surface-layer that needs to be explored further? If so, can psychoanalytic light reflect upon and illuminate some of the new contours and shapes perhaps previously not fully seen or appreciated? What interim conclusions can we reach as a result of this reflection upon our modern world? This book is linked to its immediate predecessor, Psychoanalytic Perspectives on a Turbulent World, but it differs significantly in tone, light and composition. This new book no longer addresses itself to the complex and troubling issues such as war, conflict, the global financial crisis and our struggle with leadership, instead it focuses on the lighter side of life.