"Eric Kacou builds upon the ideas of Michael Porter, Larry Harrison, C.K. Prahalad, and many others. These are the eminent people we read not just because of what is in thier books, but because they wrote it. Now we will begin to study and comprehend Eric"s work."---From the foreword by Michael Fairbanks Global business experts and other leaders tout the potential of Bottom of the Pyramid (BoP) businesses to help impoverished societies escape poverty. Yet, many BoP firms are locked in "The Survival Trap" of managing short-term crises that keep them small, inefficient, and unprofitable. At the core of The Survival Trap are outdated mindsets perpetuating this vicious cycle. Author Eric Kacou identifies breakthrough mindsets, business models, and techniques that can help BoP businesses grow and help the communities and nations that depend on them create prosperity. Drawing from real case studies and his on-the-ground experience in some of the world"s most challenging business environments around Africa, Kacou lays out a framework for overcoming The Survival Trap and the dependence, mistrust, and failure it breeds. To do this, he takes readers inside real case studies of entrepreneurs, firms, industries, and even countries. Featured is the Rwandan metamorphosis: the economic miracle that CNN"S Fareed Zakaria Called Africa"s biggest success story.