In the tradition of A Whole New Mind and The War of Art, graffiti artist and corporate thought leader, Erik Wahl explores the power of creativity to achieve superior performance. Somehow we?ve come to believe that creativity is reserved for the chosen few: the poets, the painters, the writers. The truth is creativity is in all of us and re-discovering it is the key to unlocking your fullest potential. Unthink is a book that pushes us beyond our traditional thought patterns. Unthink is a book that will inspire everyone to realize that we are capable of so much more than we have pre-conditioned for. Creativity is not in one special place--and it is not in one special person. Creativity is everywhere and in everyone who has the courage to unleash their creative genius.