Get the state of the art interactive My Appy Petz Bear for hours of fun! Simply download a free App from the Apple iTunes Store to your iPhone or iPod Touch (NOT INCLUDED!) then insert your it into the face of your Appy Petz to see it come alive. The app includes games, music, voice mimicry, and caring for your special pet. If you do not have an iPod Touch or iPhone, you can choose face mode which transforms your appy pet into a plush. Tons of fun is in store for you with the My Appy Petz Bear!