"Improves Hair & Scalp Health Guaranteed. With aloe & moisturizers, soothes sensitive scalps. Healthy Hair Starts from a Healthy Scalp"*NEW_LINE*Advanced formula relieves scalp itch, dryness, irritation and helps prevent flakes while improving hair and scalp health. Relieves Dry Scalp and Itch with moisturizers it is designed to relieve dry scalp and itch while cleaning and nourishing the hair dual action formula cleans while providing extra conditioners for hair and scalp gentle and pH balanced for everyday use even on permed or color treated hair*NEW_LINE*"