This professional styling gel has been scientifically developed to lock in style for the entire day without crunchiness or flaking.Provides all-day maximum hold for a variety of styles that require firm control, such as classic, clean styling; sleek, wet looks; or managing longer or wavy hair styles. Nourishes, hydrates and protects hair and scalp for a thicker and healthier appearance. Easily brushes out and rinses away with water, leaving hair clean and without residues. Completely free of alcohol and fragrance that can make hair dull and brittle.