Natural. Good source of fiber and good source of whole grain. Cholesterol free food. Build a better diet with Ry Krisp brand cracker. Today"s USDA Food Pyramid emphasizes grains as an important diet. Delicious Ry Krisp contains wholesome grains and fiber in a cracker that has zero grams of trans fat and is fat & cholesterol free. So next time you"re looking for a satisfying way to get your good grain, grab a Ry Krisp. It"s a tasty start to building a better diet. Made in U.S.A.