Chef Paul"s original seven blends - Poultry Magic, Blackened Redfish Magic, Pork & Veal Magic, Seafood Magic, Vegetable Magic, Meat Magic and Blackened Steak Magic - - were introduced in 1983 and are relied on by home cooks and professional chefs worldwide for their quality, consistency and distinct flavor profiles. They"re as easy to cook with as salt or pepper, so you can use them in all your recipes. Use Vegetable Magic to give great flavor to steamed, stir-fried, microwaved, sautéed, fresh, frozen or canned vegetables and potato and casserole dishes. Easy to use on rice, onion rings, french fries and popcorn. Substitute for normal use of salt, pepper and other herbs & spices called for in a recipe. Magic Seasonings are versatile in their application and pack incredible depth of flavor. All natural, contains no MSG or preservatives and is Kosher approved.