Féria absolutely masters the art of shimmer with multi-faceted, shimmering color. Inspired by cutting-edge fashion, Féria’s prismatic color spectrum is custom-blended by L"Oréal master colorists to make every shade shimmer with 3X highlights. Advanced Shimmer Boost Hydrating Conditioner hydrates and conditions week after week so it won’t wreck or ravage. Plus, an aromatic scent for a pleasant coloring experience. Féria is color inspired by the runway – no appointment necessary.