Healthier, Great-Tasting Water The World"s #1 Brand of Water Filtration. Certified to reduce Chlorine , Sediment, 98% Lead and more. Fresher Filter = Fresher Water For optimum performance, change your filter every two months or 40 gallons.* The Amazing Brita® Filter The Brita® Filter"s activated carbon and ion exchange resin work together to filter your water so you get healthier, great-tasting drinking water. Brita® is a Great Value Brita® filters your own tap water giving you healthier, great-tasting drinking water at a fraction of the cost of bottled water. The Brita® Water Filtration Pitcher is NSF and Water Quality Association certified to reduce the following harmful contaminants that may be in your tap water: Lead, Copper, Mercury, Cadmium, and Benzene. Fits all Brita® Pitchers and Dispensers. *Filter replacement is essential for produc