Earthmate 11W Dimmable BR30 Bulb, 4pc: * Roughly equivalent to a standard incandescent 50W reflector bulb * Lasts up to 20,000 hours * It is a marvel of invention because of its ability to dim down 95 percent of its total light output * Emits a warm incandescent light feeling much like you are used to and it will come on just as fast with no flicker * Not recommended for kitchen lighting but is excellent for track lighting or even den areas or basements where recessed cans are used * Not recommended for task lighting but is excellent for ambient or mood lighting * The premium in Cold Cathode Fluorescent technology (CCFL), both from a technological and an environmental standpoint * Instant-on guarantee, longer life, richer truer color and high lumen output from smaller bulbs * Less mercury than other brands in many of our bulbs * Uses 75 percent less energy than standard incandescents * Packaging is 100 percent recycled paper with soy based inks