Kibbles n Bits is a brand name of dog food manufactured and marketed by Del Monte Foods. It was originally created in 1981 as the first dual textured dog food, having soft chewy pieces as well as hard crunchy ones. Therefore for over two decades, we’ve been making Kibbles n Bits dog food with our signature combo of crunchy kibble and tender, meaty bits. Dogs promise us joy in every day, so we promise them joy in every bite.