Timeless Treasures Area Rug. This high-quality construction is a trademark characteristic that makes Couristan area rugs an investment piece that will stand the test of time. Featuring a New Zealand semi-worsted wool pile, with a Locked-In-Weave construction, Timeless Treasures area rugs are nothing short of spectacular. Paying homage to our early history as a leading importer of fine Persian area rugs, this special area rug assortment reflects the intricately detailed Persian fashions that Couristan was originally known for when the company started in 1926. Combining old world styling with modern-day power-loomed technology, the Timeless Treasures Collection offers the classic luxury and ornate appeal of vintage handmade Persian area rugs in a more attainably-priced machine-made construction. Influenced by well-known historical artifacts, this unique collection showcases royal imperial motifs as well as nomadic tribal patterns. Using a rich, fashionable color palette Timeless Treasures area rugs have a rich, saturated look that makes a strong statement in rooms with a traditional esthetic. Each fiber in the plush, dense surface is tightly woven and anchored through the back so that the face of the area rug stands straight and firm. Adding another special touch to the surface, the wool yarns are cut with a Crystal-Point Finish that creates greater definition in each design and results in a soft shimmer over the entire area rug.