Bring your bait to life with Berkley’s Gulp. Alive. Attractant Spray. Simply spray onto soft or hard baits, your line and even live baits to boost with a powerful fish attracting scent - its like unleashing a blood trail in the water. Berkley’s proven Gulp. Alive. formula disperses attractant far and wide the instant it breaks the surface and now you can bring this power to anything you use. With this spray bottle you’ll have a quick and convenient way to juice up any rig. Fish can’t help but notice the smell and you’ll quickly notice the results.