The Fisher-Price Cruisin" Motion Soother Bouncer in Pink simulates a car ride which often puts baby right to sleep with calming, CruiseRide Motion. The Fisher-Price Cruisin" Motion Soother Bouncer - Pink features: * Gentle pulsing action simulates a ride in the car * Extra-deep, comfy seat with head snuggler for support * Overhead toybar with roller ball car, clacker keys & large rearview mirror * Choose any combination of music, sounds or motion * 8 songs & 2 sound tracks provide up to 20 minutes of music * Toy bar pushes away for easy access to baby * Machine-washable seat pad & non-skid feet. This item is not meant to used as a car seat in a car. Fisher-Price was founded by Herman Fisher, Irving Price and Helen Schelle in 1930 and has since become one of the most trusted names in the baby toy and baby gear industry. Fisher, Price and Schelle combined their diverse manufacturing and retailing experience to establish a high-quality toy company that debuted 16 wooden toys at the International Toy Fair in New York City. Since then, generations of children have grown up playing with Fisher-Price"s award winning baby toys and using Fisher-Price"s award winning baby gear. Currently, Fisher-Price is the umbrella brand over all of Mattel"s infant and preschool lines. In 1969, at the age of 71, Herman Fisher retired as President of Fisher-Price and the company was purchased by The Quaker Oats Company. In 1991 it became an independent, publicly traded company and in 1993 Fisher-Price became a wholly owned subsidiary of Mattel. The Fisher-Price line of baby gear includes play yards, baby bouncers and baby swings.