This concentrated anti-itch lotion provides fast, temporary relief of the itching and pain associated with many minor skin irritations such as poison ivy/oak/sumac, insect bites, and chicken pox rash. It contains calamine to dry up the weepy rashes and consists of less water and more emollients, so it won"t run or drip like ordinary calamine lotion. The creamy formula with skin-soothing natural colloidal oatmeal is non-greasy and invisible when rubbed into skin. Additional product benefits include: external analgesic, skin protectant.Natural colloidal oatmeal, which is known for its soothing properties and ability to hold in moisture, has been finely milled to retain its natural integrity and purity to relieve and soothe itchy, irritated skin.The AVEENO brand has been dermatologist recommended for over 60 years.