* Plus Evening Primrose Oil! * BioPerine, Enhanced Absorption * With Hydrating Coconut Water‡ * Dietary Supplement Superior Skin Revitalization Formula to Fight the Effects of Aging. Collagen-Pure supplies intensive nourishment for the skin. This advanced beauty formula is specially designed to help revitalize aging skin from the inside-out. The Science of Collagen: Collagen is a complex structural protein that makes up nearly 80% of the body"s skin! It forms a mesh-like framework that gives strength, texture and shape to the skin, while helping to retain moisture within the deep dermal layers. During the aging process, collagen naturally breaks down and diminishes over time - resulting in dry, thin and less resilient skin. Loss of collagen is believed to be one of the primary causes of fine lines and wrinkles that occur in naturally-aged skin. Collagen Boosters: Collagen-Pure supplies 2,000 mg of hydrolyzed collagen per day to help replenish the body"s supply of this vital protein. In addition, the formula delivers a wide variety of nutritional compounds to enhance the body"s internal production of new collagen. Skin Antioxidants: Collagen-Pure also contributes powerful antioxidant activity to help protect the skin internally from oxidative stress and cell-damaging free radicals. What makes us different: Liquid Soft-Gels - The nutrients in these easy-to-swallow Liquid Soft-Gels are released fast. Other forms of delivery can contain binders and fillers that may cause stomach upset and offer no nutritional value. Advanced Liquid Soft-Gels provide an optimum delivery system. Quality Assurance - Irwin Naturals is committed to providing the highest quality products for your health. We employ compliance testing to ensure purity and potency. Patented BioPerine - BioPerine enhances the bioavailability, absorption and potency of many nutrients. ‡Coconut Water solids supply electrolytes. When you consume this ingredient with water it has a hydrating effect on the body.