The VW `Beetle` was the longest running automotive phenomenon in the world. Conceived in the 19301s, the last Beetle of the original design rolled off the assembly line in Mexico City in 2003. This confirmed its position as the best-selling car in the history of the automobile. The original `Beetle` was made in more countries than any other car, including the United States, Africa, Mexico and Britain. The `Beetle` is one of the world"s best examples of great engineering and exceptional design.