Experience Seoul, Asia’s most intriguing city. Tour the grand royal palaces. Sing yourself hoarse in a noraebang (karaoke room). Stuff yourself with hearty beef and vegetable bibimbap. Indulge in exquisite traditional tea shops. This authoritative, bestselling guidebook will take you to the heart of Korea’s captivating capital.Eliminate The Guesswork – opinionated hotel reviews make the decisions easy.Shop Your Socks Off – reviews and tips take you to the city’s best traditional markets, glitzy malls, boutiques and galleries.Discover the DMZ (Demilitarized Zone) – we take you on a once-in-a-lifetime trip to the formidable and fascinating North–South border.Feast Like A King – eating reviews serve up the city’s finest Korean fare, from spicy tofu and barbeque to Korean fusion and Hanjeongsik banquets.Navigate through nameless streets with our clear and detailed maps – complete with hangeul (Korean script).