* Natural Flavors + Fluoride-Free * Maximum Strength* * Enriched With Vitamins A, C, D, E, Calcium + Xylitol * Helps Promote Healthy Gums and Teeth *Maximum FDA allowed anti-sensitive active ingredient What"s In It For You! Our Sensitive Whitening toothpaste builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweet or contact. VITACARE"s great taste sensation is a perfect balance of Cool Mint freshness and Chia Mint richness. You will love it right from the start! For Sure! * Powerful cranberry extract * Soothing aloe vera * Sweetened with Xylitol * Natural Silica helps whiten teeth * Calcium helps fortify teeth * Vitamins A, C, D, E Uses · builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contact