Tom"s of Maine Antiplaque and Whitening Toothpaste Fennel Description: * Natural * Fluroide-Free * Antiplaque * Whitening * Fresh Breath * Helps Fight Tartar * Fennel Embrace the Power of Mother Nature! At Tom"s of Maine that means authentic and effective naturally sourced ingredients. We use zinc citrate sourced from zinc - a naturally occurring mineral and xylitol, a natural ingredient derived from birch trees or corn. Plus, natural flavoring for a taste that will make you look forward to brushing! Fluoride-free formula: Some people do not want fluoride in their toothpaste. We produce this toothpaste without fluoride because we respect our customer"s diverse needs and interests. Uses: Helps prevent plaque and tartar buildup with regular brushing. Free Of Fluoride. Disclaimer These statements have not been evaluated by the FDA. These products are not intended to diagnose, treat, cure, or prevent any disease. • Tom"s of Maine Antiplaque and Whitening Toothpaste Fennel Directions Brush thoroughly, preferably after each meal but at least twice a day, or as directed by a dentist or physician. Ingredients: Calcium carbonate, glycerin, water, xylitol, hydrated silica, sodium lauryl sulfate, zinc citrate, chondrus crispus (carrageenan), sodium bicarbonate, foeniculum vulgare (fennel) oil.