Pure & Safe Chemical-Free Natural & Safe Smells Like Lemons at a Spa!Eco-Me asked Emily to mix natural ingredients for a safe and effective scrub cleanser.What does natural mean to you? For Emily it means pure ingredients, the kind your find in your kitchen pantry."We think that"s Pure Genius, thank you Emily."Baking soda removes dirt and odors naturally. Gently and effective abrasive, removes grease!