* Eco Farmed * A Premium Whole Grain Brown Rice * Family Farms Since 1973 * Gluten-Free * A Good Source of Fiber * 100% Whole Grain * 45 g or More Per Serving * Eat 48g or more of whole Grains Daily Enjoy the healthful benefits of long Grain Brown Rice from Lundberg Family Farms. Brown rice has only the outer hull removed and still retains the bran and germ layers that are loaded with beneficial nutrients like antioxidants, phytonutrients, vitamins and minerals. The bran layers give it a tan color, chewy texture and nut-like flavor. Retaining the nutrient-dense bran layer makes brown rice a 100% whole grain food and a natural source of fiber for a healthy diet. So, eat healthy and enjoy! Since 1937, the Lundberg family has been dedicated to caring for the land responsibly and sustainably. Our farming methods produce healthful, delicious rice while respecting and protecting the earth for future generations. Today, the spirit of environmental stewardship at Lundberg Family Farms continues to grow with every grain of rice.